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OKTOBERFEST

BIGGEST CHALLENGE

Creating an experience that would highlight Munich Brauhaus + the Bavarian Bier Café as the only place to be for the beginning of six weeks of German-inspired celebrations around the country.

OUR SOLUTION

The Fourth Wall team orchestrated three lavish street parties, which were held simultaneously in Sydney (at Munich Brauhaus The Rocks), Melbourne (at Munich Brauhaus South Wharf), and Brisbane (at the Bavarian Bier Café Eagle Street Pier).

Hundreds of revellers painted their town red (and black and yellow), be enjoying some family-friendly, thigh slapping, toe-tapping, schnitzel-chomping, and stein-swilling celebrations, which included Australias first inaugural Oktoberfest parade.

FAVOURITE MOMENT

Announcing our official kings and queens of Oktoberfest, which involved some hilarious yodelling, stein hoisting and holding, and chicken dancing.

FUN INSIGHT

Our team dusted off the lederhosen donned the dirndl to enjoy the cremonial tapping of the first Oktoberfest bier kegs!


#fourthwallmade