Toyota Dealer Of The Year Awards
Toyota Australia looked to Fourth Wall to produce their annual DOTY Awards, to recognise and reward Eastern Region Office Dealers for their outstanding achievements and results throughout the year. The focus was to create a dynamic and memorable night that would set a new benchmark for what is regarded as one of the most prestigious events on the Toyota calendar.
To deliver such an iconic event Fourth Wall needed an equally iconic venue and Sydney Town Hall proved the perfect solution. Enhancing its unique architecture with a powerful lighting design - from entry to stage - which embraced the luminous awards creative and brought it to life with stunning effect. The exciting design not only enhanced the look of the venue but created a dynamic backdrop to the ceremony and special live performances.
Fourth Wall developed a strong show creative, design and overall experience which served to meet the client’s outcomes to engage and motivate the Dealer Network and deliver a Toyota “WOW” factor experience which exceeded expectations.