Paramount+ Last King Of The Cross Launch
Paramount+ wanted a launch that was hot and in the heart of Kinfs Cross for this new series and they came to Fourth Wall to achieve new ground and break the impossible.
The red carpet became a highly produced show, with timed large LED screen content to match each key actors arrival, flaming jets lighting up the front the building and 'John money' been thrown down as everyone arrived.
Due to the preferred venues being not suitable to hold the whole night, the first location was for speeches before a 'raid' took guests out the back lane to a whole new experence over numerous floors, this became the house party of the year.
Significant streaming downloads started from the launch as social media from the party drew eyeballs to the new series, with many describing the event as the party of the year and redfined what red carpets and launches should be.