AREC — Australia’s Largest Real Estate Conference

AREC needed to evolve from a conference and expo into something that could genuinely change the trajectory of 6,000 real estate professionals.

Over the last 3 years, Fourth Wall rebuilt the event from the ground up, developing a new website, communications, ticketing system and a reimagined two-track programme on the Gold Coast.

Speaker addresses the AREC24 audience beneath large screens and red AREC lettering.

AREC delegates gather and talk in a reception space filled with indoor plants.

The programme is now designed so that every moment around the speakers was as considered as the sessions themselves.

Speaker in a green jacket gestures on the AREC stage.

Remote speaker appears on a large screen above red AREC24 lettering.

The event continues to sell out, and engagement with the content continued through overnight releases after the conference closes.