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The Lord of the Rings: The rings of power global launch
Fourth Wall executed Prime Video’s Australian launch for The Rings of Power, adapting global creative direction for Southern Hemisphere winter.
Centering on fire, Fourth Wall built a flaming cauldron and ring backdrop that became the global tour’s most iconic photograph.
Guests traversed a flaming walkway into IMAX Sydney, encountering an immersive magical forest across multiple levels before the exclusive screening.
Client teams, talent, and reps praised this as their best premiere, celebrating its extraordinary scale, striking aesthetic, and effortless execution.
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Prime Video — Rings of Power